The launch of the new Nutella ice cream is one of the most eagerly anticipated developments in the frozen food sector
An iconic product that once again brings the creativity and quality of one of Italy’s best-loved brands, Nutella, to the world.
For a brand of this calibre, every detail of the cold chain must be flawless. This is where Framec Truck comes in, selected to supply refrigerated vehicle bodies for distribution of the new ice cream.
The arrival of Nutella Ice Cream marks a new chapter for a brand that has represented taste, quality and Italian tradition for more than half a century. To preserve its creaminess, texture and flavour from the production site to the point of sale, a high-performance refrigerated transport system is essential. Temperatures must remain stable, consistent and monitored, even during the most demanding stages of distribution.
Framec Truck vehicle bodies are designed to provide effective insulation and consistently stable temperatures, even under the most challenging conditions.
Our Framec Truck refrigerated vehicle bodies feature advanced insulation and refrigeration systems, including:
- High-performance insulated panels;
- DualTech technology for greater strength and structural stability;
- Single- and multi-temperature configurations;
- High-performance refrigeration systems designed to preserve the properties of ice cream and frozen products throughout the distribution process.
Nutella is a symbol of Italy around the world, while Framec Truck is a historic name in professional refrigerated road transport, founded in the Piedmont district of Casale Monferrato, known as the “Capital of Refrigeration”.
Working alongside a brand like Nutella means representing Italian excellence and ensuring that a perfect product reaches consumers around the world in perfect condition.
This project for Nutella is a concrete example of how the best refrigeration technologies can support iconic brands as they launch new products.
Framec Truck once again confirms its position as a strategic partner for the food industry, ice cream and frozen food producers, major retailers and global brands seeking reliable, high-performance transport.
This case study shows what can happen when two outstanding Italian names come together: projects that make a difference, with the goal of bringing the best of Italian products to the world, always fresh and always perfect.